Editorial Policy

This page explains, honestly, how the pages on Endocrinology India are made. We think you should know how a health page was produced before you rely on it.

Who writes the pages?

Every page is written under the name of Dr. Om J Lakhani, endocrinologist at AB Plus Hospital, Ahmedabad, and draws on his own material: his clinical notes, his lectures, his book notes and the transcripts of his videos on the @EndocrinologyIndia YouTube channel. You can read about him on his profile page.

Is AI used?

Yes. Most pages are drafted with the help of AI tools, working from Dr. Om’s own notes, lectures and video transcripts, together with published guidelines and research. Some pages are produced by a scheduled automated process. The AI does not decide what the medical advice is; it turns Dr. Om’s existing teaching into patient-friendly pages. Because AI tools can make mistakes, every page goes through the checks below, and every page shows its review status.

What checks happen before a page is published?

Before any page goes live, an automated check must pass. It blocks the page if:

it has no references, or too few, or a reference that is not a secure link. Links to shops and supplement sellers are not allowed;
it contains dosing instructions, such as telling you how much of a medicine to take, inject or change. Treatment decisions on this site are always framed as something to discuss with your doctor;
it makes promises: no cure claims, no claims to “reverse” diabetes, PCOS or thyroid disease, no before-and-after claims, no promises of a set weight loss in a set time, no guarantee of results, and no miracle claims;
it includes patient stories or endorsements, or mentions prices, charges or special offers;
it is missing a “when to see an endocrinologist” list of warning signs;
its links to other pages on this site are broken, or its main question is worded the same as, or almost the same as, a question another page already answers. This check compares the wording of the questions, so it catches near-identical questions but not every rephrasing; the list of planned topics is also grouped so that close variants of one question become a single page.

References are checked against PubMed or the source site at the time a page is drafted. The automated check before publishing confirms that the references are present, use secure links and are not shops or sellers; it does not re-check each study.

These rules follow the spirit of the National Medical Commission’s rules on how doctors may communicate with the public.

What does “Medical review pending” mean?

Many pages, including all pages at launch, are published before Dr. Om has personally reviewed them. This lets useful information reach you sooner, but it means the page has passed only the automated checks. Such pages show this label at the top:

Written by Dr. Om J Lakhani’s team from his clinical notes · Medical review pending

When Dr. Om has read and approved a page, the label changes to:

Medically reviewed by Dr. Om J Lakhani on [date]

A page never shows “Medically reviewed” unless Dr. Om has actually reviewed it. The automated process is not allowed to set that label, and a page he has reviewed cannot be changed by the automated process afterwards.

How do the dates work?

Published is the date the page first went live.
Updated is the date the content last changed in a meaningful way. It is not changed just because the site was rebuilt.
Reviewed is the date Dr. Om personally reviewed the page, and appears only on reviewed pages.

How are references chosen?

We prefer, in this order: clinical practice guidelines from specialty societies, research listed on PubMed, and information from government health bodies. Each page lists its references at the bottom. Where the evidence is uncertain or experts disagree, the page says so plainly.

How do I report a mistake?

If you think something on a page is wrong or out of date, please tell us by calling AB Plus Hospital on the phone number shown on the book a consultation page, and mention the page address. Corrections are made as soon as they are checked, and the page’s “Updated” date changes when they are.

Conflicts of interest

There is no sponsored content on this site, and no page is paid for by a drug, device or food company.
There is no advertising.
Brand names of medicines and devices are mentioned only to help you identify them, because many patients in India know medicines by their brand. A brand name is not an endorsement.
The site does link to Dr. Om’s own consultation booking at AB Plus Hospital, where he works.